Insurance brokerages
Client visits, sponsor nights, charity golf. A feed of press releases. Fixable.
PILLARBOX.
A London Lane product
Post it in
the box. We post it on your feed.
Pillarbox is a post box for your company's social media. Anyone on staff drops in a photo, a clip, or an idea in two taps. It comes back written in your voice, you say yes, and it publishes on schedule. The people who see the good stuff finally supply it. The person who runs the pages finally stops chasing it.
✓ Two taps for staff
✓ Nothing posts unseen
✓ Instagram + Facebook, LinkedIn next
Dropped in the boxMarcus · Site 4 · 8:42 am
Draft ready · your voice
Forty-two windows in, and the plaza finally looks like the drawings.
ApprovedPosts Thu · 10:15 am
The whole company,
one post box.
01 Dropped in the box→
02 Written in your voice→
03 Approved with one yes→
04 Scheduled→
05 Posted→
Your page shows announcements. Your people see everything else.
The crew that finished at four. The client who brought her dog to the signing. The apprentice's first solo job. A company of a hundred sees more in a week than a content calendar could stage in a year, and almost none of it survives the drive back to the office.
“The best content your company will ever get is already sitting on your employees' phones.”
Job sites
Client visits
Community events
First days
Finished work
The team, mid‑shift
From pocket
to posted.
Four steps. Your staff only ever touch the first one.
01 Drop it in the box
A photo, a clip, or an idea, sent in two taps by anyone you've given a key. No caption to write. No login maze.
If they can text, they're trained. ↓02 It comes back written
Minutes later the draft is waiting: your voice, your spelling of local names, cropped and finished for the platform, describing only what is actually in the frame.
No blank captions. No invented claims. ↓03 Say yes
One queue for the whole company. Approve it, tweak it, or park it in the library. Nothing publishes without a signature unless you switch autopilot on.
Marketing's whole job here is yes or no. ↓04 It posts itself
Booked to a sensible schedule, published to your pages, receipts kept: who sent it, who signed it, when it ran.
The feed fills. Nobody chased anybody. ↓
Draft ready
Posts Thu · 10:15
To the library
Pillarbox.
Hi, Marcus
Drop it in the box
or type an idea instead
Sent this week3
Stop generating content. Start collecting it.
Your company already makes everything a feed needs: real people doing real work, seen from closer than any camera crew will ever stand. It lands the way staged content never does, because none of it is staged. Pillarbox collects it, writes it, and keeps the pipeline full on its own.
Hands off. Never out of hand.
The box makes posting effortless for staff. It makes nothing automatic for the company unless you ask it to be.
One desk
Every submission from every branch waits in a single queue until someone with the pen says yes. Autopilot exists; it is off until you turn it on.
A writer that can't invent
The caption engine describes what is in the frame. It does not name clients, promise outcomes, or improvise claims. Ever.
The record
Who sent it, who approved it, when it ran, word for word. Twelve months from now you can answer for any post in thirty seconds.
House rules
Words you never use, things you never show, tone you never break. Set once, enforced on every draft before a human even reads it.
If you answer to a regulator, a franchise agreement, or a careful lawyer: the queue is not a workaround. The queue is the product.
The posts are half the value.
Everything dropped in the box lands captioned, dated, and searchable, whether it publishes or not. Recruiting pages, proposals, the newsletter, the year in review: a photo library of your actual company, growing on its own.
Built for companies where the work happens elsewhere.
Credit unions
Every branch is somewhere local every weekend. The feed should prove it.
Builders and trades
The superintendent already photographs everything. Give the photos somewhere to go.
Dealer groups
Every delivery is a photo the customer is already proud of. Catch it at the handshake.
Senior living
Families choose what they can see. Your activity staff see it every day.
Professional firms
The talent war is a content war, and stock photography is losing it.
The common thread: the people who do the work are not the people who run the pages. Pillarbox is the pipe between them.
Priced by headcount,
not by hassle.
Every plan includes every seat: the whole company gets a key to the box. Month to month, no contract.
Up to 50 people
$750/moEvery employee sends. One approval desk, the full writing engine, and the library included.
Book a walkthroughUp to 150 people
$1,250/moThe same product with more keys. Team and branch labels keep one desk tidy at volume.
Book a walkthroughUp to 500 people
$2,500/moBranch queues with a roll-up view, and onboarding run alongside your marketing lead.
Book a walkthroughLarger, multi-brand, or franchise? Start a conversation. Instagram and Facebook today; LinkedIn company pages are next on the bench.
Asked by every
careful buyer.
Who decides what publishes?+
You do. Every submission waits in the queue until someone with the pen approves it. Autopilot exists for companies that want the feed fully hands-free, and it stays off until you ask.
What if someone sends something we'd never post?+
Then it never posts. The box is not the feed. The worst case is an unused photo in your library, which beats the photo nobody took.
Do our people need training?+
If they can text a photo, they are trained. That is the entire skill. Keys go out by link; most teams see their first submissions the same day.
What about confidentiality and compliance?+
The writer describes only what is in the frame. It does not name clients, promise outcomes, or improvise claims. House rules ban whatever your industry cannot say, and the record shows who sent and signed every post.
We have an agency. Does this replace them?+
It replaces the chasing, not necessarily the thinking. Some companies run the queue themselves, some hand it to their agency, and some hand it to us.
Your next hundred posts clock in every morning.
One short walkthrough with whoever runs your pages. Keys for the whole staff within the week.
Book a walkthrough